Report shows tourism spike for Boone County

2 weeks 1 day 19 hours ago Thursday, February 08 2018 Feb 8, 2018 Thursday, February 08, 2018 6:35:00 PM CST February 08, 2018 in News
By: Daytona Everett & Tana Kelley, KOMU 8 Reporters
loading

COLUMBIA - Tourism-related spending in Boone County increased by $8 million last year, according to The Convention and Visitors Bureau's (CVB) Annual Report. It increased from $412 million in 2016 to $420 million in 2017.

The report showed several year-end measurement areas, a review of projects from the year and a review of projects to come this year.

The increase is due to a variety of events such as the eclipse, Roots and Blues Festival and the Show-Me-State Games, according to Megan McConachie, CVB strategic communications manager.

“Over the past few years we’ve been able to raise the level of awareness of Columbia as a destination,” McConachie said.

Although MU brings in a lot of tourism, McConachie makes it clear the increase isn’t only university-related.

“When we look at Columbia as a whole, we still have a lot to offer,” she said.

The CVB sales team made an effort to bring more events to Boone County by awarding almost $142,000 to 25 tourism development programs and events, including MU Concert Series, True/False Film Festival, We Always Swing Jass Series, Family Fun Fests and Fire in the Sky.  

“I think it’s great, the population is growing, and we’re starting to see a lot more people relocating here,” Lori Nevins, a Columbia resident, said.

According to the report, tourism-related employment also increased to 12,272 jobs. McConachie said jobs have increased because of two new hotels built on the southside of Columbia.

McConachie said CVB plans to continue its tourism efforts. The bureau will refresh its leisure marketing with the unveiling of a new creative campaign this spring.

“It’s going to involve getting to know some of the more lively personalities who live here in our communities,” McConachie said.


More News

Grid
List
ST. LOUIS (AP) — Police say a pedestrian has been hit and killed in a southeastern section of St. Louis.... More >>
45 minutes ago Saturday, February 24 2018 Feb 24, 2018 Saturday, February 24, 2018 1:39:04 PM CST February 24, 2018 in News
COLUMBIA - The Cradle to Career Alliance hosted a symposium Saturday on what strategies they recommend to help increase your... More >>
2 hours ago Saturday, February 24 2018 Feb 24, 2018 Saturday, February 24, 2018 12:24:00 PM CST February 24, 2018 in News
ST. LOUIS — Two men convicted in a 2015 drive-by shooting of a St. Louis police sergeant have been sentenced... More >>
3 hours ago Saturday, February 24 2018 Feb 24, 2018 Saturday, February 24, 2018 10:44:00 AM CST February 24, 2018 in News
SPRINGFIELD — A 75-year-old man has been found guilty of financially exploiting an older Springfield woman. Howard Roberts of... More >>
3 hours ago Saturday, February 24 2018 Feb 24, 2018 Saturday, February 24, 2018 10:43:00 AM CST February 24, 2018 in News
Chesterfield, MO - Nearly two weeks after a shooting in Parkland, Florida that killed seventeen students and teachers, students... More >>
16 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 10:18:00 PM CST February 23, 2018 in News
JEFFERSON CITY - Some veterans living in or near the Truman VA clinic often have to make the drive to... More >>
18 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 8:07:00 PM CST February 23, 2018 in News
COLUMBIA - Ameren Missouri proposed an incentive program to install more charging stations for electric cars across Missouri. The program,... More >>
18 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 7:28:00 PM CST February 23, 2018 in News
ST. CHARLES - The man accused in the death of trooper James Bava is facing lowered charges as his second... More >>
20 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 5:45:00 PM CST February 23, 2018 in News
COLUMBIA - The Columbia Police Department spent the morning investigating a possible threat against Columbia Public Schools. The post... More >>
21 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 4:27:00 PM CST February 23, 2018 in News
COLUMBIA - The Show-Me State Games isn't officially until June, but the competition is already underway. More than 90... More >>
22 hours ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 4:22:00 PM CST February 23, 2018 in News
COLUMBIA - Mary Ratliff grew up in the small community of Ripley, Mississipi. It is a community where she said... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 1:52:00 PM CST February 23, 2018 in News
UPDATE COLUMBIA - Columbia Public Schools sent out a release Friday afternoon to the families of CPS, clarifying... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 1:46:00 PM CST February 23, 2018 in News
JEFFERSON CITY - Missouri has never removed a governor through impeachment. But after Gov. Eric Greitens' felony indictment yesterday, some... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 12:55:00 PM CST February 23, 2018 in News
REPUBLIC (AP) — Police have seized five guns and two books from a 13-year-old boy officers allege had threatened... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 12:39:46 PM CST February 23, 2018 in News
COLUMBIA - Governor Eric Greitens was indicted Thursday afternoon on a felony charge of invasion of privacy. The indictment alleged... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 12:39:00 PM CST February 23, 2018 in News
BELLAFONTAINE NEIGHBORS (AP) — Police have found three dead in what officers suspect is a murder-suicide in a St.... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 12:34:52 PM CST February 23, 2018 in News
KANSAS CITY (AP) — Seven people have been indicted in a Kansas City drug-trafficking conspiracy that included two... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 10:24:18 AM CST February 23, 2018 in News
ST. LOUIS - Gov. Eric Greitens will step down from the Republican Governors Association's executive committee amid backlash from... More >>
1 day ago Friday, February 23 2018 Feb 23, 2018 Friday, February 23, 2018 10:12:00 AM CST February 23, 2018 in News
Columbia, MO
Broken Clouds 45°
3pm 50°
4pm 51°
5pm 50°
6pm 49°

Select a station to view its upcoming schedule:

Coming Up Next

2:00p
2018 Olympic Winter Games
5:00p
Jeopardy!
5:30p
NBC Nightly News with Lester Holt
2:00p
Rookie Blue
3:00p
Elementary
4:00p
Elementary

Tonight's Schedule

7:00p
2018 Olympic Winter Games
7:00p
Family Guy
7:30p
Family Guy
8:00p
Bob's Burgers
8:30p
Bob's Burgers
9:00p
KOMU 8 News @ Nine on The CW
9:30p
Seinfeld