Targeting Political Ads Online
"Right now it's a very small slice of the pie but, in elections to come, I can foresee that being much bigger," Cardetti said.
"I mean, it's just light years ahead of where it was and it is exciting," added Sloca.
And in a race as tight as the one for Missouri's U.S. Senate seat, don't be surprised if Republican incumbent Jim Talent and Democratic challenger Claire McCaskill target you and your computer.
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