Television Stations Promote Social Media

6 years 7 months 1 week ago Saturday, March 12 2011 Mar 12, 2011 Saturday, March 12, 2011 12:04:00 PM CST March 12, 2011 in Your View
By: Sarah Hill
loading

Twitter, Facebook, Online, and On-Air. These days we can report the news in many ways. In this week's Your View, Sarah Hill shows us how social media makes the news a conversation and how that might annoy some viewers.

Every day we're bringing you stories not only on the air, but on social networking sites like Twitter and Facebook. Or as a skeptical friend of mine calls it "bookface."

For some of our viewers, Twitter and Facebook are a way to monitor breaking news and weather and comment about KOMU stories.

"I think that we are so much more honest with the help of social media," says KOMU 8 Director of Media Development, Jen Reeves. "We can talk about how we're having a hard time getting a story, can somebody help us out, who has more perspective than we can get just by working with the people that are in our newsroom? We have an ability to reach out and touch base with people that may have never known that we wanted to touch base."

Recently, I asked our audience what you thought of our social media presence on the air, and here's what you had to say.

First the social media audience.

Jerry Gamblin says, "I love social media to discuss stories. Could do without picture of the day and facebook friend of the day."

David Eales says, "KOMU's use of twitter and facebook allows me to stay up to date on local breaking news without being hardwired to my television."

Shari Devine says, "I love that newscasters interact thru social media venues. I don't watch much tv so it's nice to be "in the know" about #como."

When asked if we do too much social media on TV...Lissa Atkins says, "Of course not! You're in touch with viewers in "real time". It makes a big impact when you know you're being listened to."

Matt Lacasse says, "The more sm the better. Keeps the audience constantly up to date and in touch with the station and the news."

But some of you aren't so sure.

Carl emailed your view to say: "Tired of the Facebook & Twitter talk. If I cared about Facebook I would log in, just give me the news!!!"

"All this talk of social media is really important to journalism. Twitter and Facebook are great tools for us to use, but in the end our bread and butter is still that broadcast newscast on KOMU or the CW at 4:30, 5, 6, 9 and 10. That's where we put our emphasis, that's where most of our resources still go," says Kent Collins, MU Radio-Television Journalism Chair.

So are TV stations going overboard when it comes to the use of social media?

 

More News

Grid
List
GLASGOW - Chief of Police and City Administrator Kevin Atwood has been suspended with pay for 30 days. This came... More >>
1 hour ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 6:36:00 PM CDT October 23, 2017 in News
COLUMBIA - Due to the growing population in Columbia, the city is hoping to keep up with its expenditures with... More >>
2 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 5:23:00 PM CDT October 23, 2017 in News
FT. LEONARD WOOD - A program that brought more than 150 Afghan soldiers to the United States to train currently... More >>
2 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 4:59:00 PM CDT October 23, 2017 in News
JEFFERSON CITY - Two men, who pleaded guilty to child pornography charges in May, were sentenced in federal court Monday.... More >>
3 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 4:04:00 PM CDT October 23, 2017 in News
COLUMBIA – As temperatures begin to cool, it is time for people to prepare their homes for winter. Boone County... More >>
4 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 3:48:00 PM CDT October 23, 2017 in News
JEFFERSON CITY - The Cole County Sheriff's Office is warning of a scam similar to one that has popped up... More >>
4 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 3:05:00 PM CDT October 23, 2017 in News
ELLINGTON (AP) — An 86-year-old southeast Missouri man has died, days after a gunman killed his wife. The Missouri... More >>
5 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 2:23:00 PM CDT October 23, 2017 in News
COLUMBIA - Two separate crashes on Highway 63 North slowed traffic Monday morning between the Stadium Blvd. and Broadway exits.... More >>
5 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 2:12:00 PM CDT October 23, 2017 in News
ST. LOUIS (AP) — Voters in St. Louis will soon be asked to weigh in on a half-cent sales tax... More >>
6 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 1:32:15 PM CDT October 23, 2017 in News
COLUMBIA - Police are asking the public to help find a teenager who reportedly ran away and may be trying... More >>
7 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 12:50:00 PM CDT October 23, 2017 in Top Stories
COLUMBIA - The average American adult spends 2 hours, 51 minutes on their smartphone every day, according to comScore’s 2017... More >>
7 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 12:49:00 PM CDT October 23, 2017 in Top Stories
COLUMBIA- The Columbia Police Department reports it has received 655 calls of car burglaries in 2017. That is 207 more... More >>
7 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 11:56:00 AM CDT October 23, 2017 in News
JEFFERSON CITY - The Human Rights Campaign annually releases an evaluation of municipalities across the country rating their effectiveness in... More >>
7 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 11:54:00 AM CDT October 23, 2017 in News
COLUMBIA - The Columbia police officers' union criticized City Manager Mike Matthes' office Monday for testifying on behalf of a... More >>
9 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 10:48:00 AM CDT October 23, 2017 in News
ST. LOUIS (AP) — A report obtained by the St. Louis Post-Dispatch offers insight into why the city's Civil Service... More >>
9 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 10:13:00 AM CDT October 23, 2017 in News
COLUMBIA - Police arrested a man Sunday afternoon after he allegedly set the porch of a home on fire. ... More >>
10 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 9:52:00 AM CDT October 23, 2017 in News
COLUMBIA - Boone County Sheriff's deputies are investigating a home invasion which happened early Monday morning. Authorities said a... More >>
10 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 9:38:00 AM CDT October 23, 2017 in News
ST. JOSEPH (AP) — Authorities say officers have shot and killed a woman who pulled out a gun and fired... More >>
10 hours ago Monday, October 23 2017 Oct 23, 2017 Monday, October 23, 2017 9:20:52 AM CDT October 23, 2017 in News
Columbia, MO
Broken Clouds 58°
8pm 57°
9pm 54°
10pm 52°
11pm 51°

Select a station to view its upcoming schedule:

Coming Up Next

7:00p
The Voice
9:01p
The Brave
10:00p
KOMU 8 News @ 10
7:00p
Supergirl
8:00p
Valor
9:00p
KOMU 8 News @ Nine on The CW

Tonight's Schedule

7:00p
The Voice
9:01p
The Brave
7:00p
Supergirl
8:00p
Valor
9:00p
KOMU 8 News @ Nine on The CW
9:30p
Seinfeld