Television Stations Promote Social Media

7 years 3 months 1 week ago Saturday, March 12 2011 Mar 12, 2011 Saturday, March 12, 2011 12:04:00 PM CST March 12, 2011 in Your View
By: Sarah Hill
loading

Twitter, Facebook, Online, and On-Air. These days we can report the news in many ways. In this week's Your View, Sarah Hill shows us how social media makes the news a conversation and how that might annoy some viewers.

Every day we're bringing you stories not only on the air, but on social networking sites like Twitter and Facebook. Or as a skeptical friend of mine calls it "bookface."

For some of our viewers, Twitter and Facebook are a way to monitor breaking news and weather and comment about KOMU stories.

"I think that we are so much more honest with the help of social media," says KOMU 8 Director of Media Development, Jen Reeves. "We can talk about how we're having a hard time getting a story, can somebody help us out, who has more perspective than we can get just by working with the people that are in our newsroom? We have an ability to reach out and touch base with people that may have never known that we wanted to touch base."

Recently, I asked our audience what you thought of our social media presence on the air, and here's what you had to say.

First the social media audience.

Jerry Gamblin says, "I love social media to discuss stories. Could do without picture of the day and facebook friend of the day."

David Eales says, "KOMU's use of twitter and facebook allows me to stay up to date on local breaking news without being hardwired to my television."

Shari Devine says, "I love that newscasters interact thru social media venues. I don't watch much tv so it's nice to be "in the know" about #como."

When asked if we do too much social media on TV...Lissa Atkins says, "Of course not! You're in touch with viewers in "real time". It makes a big impact when you know you're being listened to."

Matt Lacasse says, "The more sm the better. Keeps the audience constantly up to date and in touch with the station and the news."

But some of you aren't so sure.

Carl emailed your view to say: "Tired of the Facebook & Twitter talk. If I cared about Facebook I would log in, just give me the news!!!"

"All this talk of social media is really important to journalism. Twitter and Facebook are great tools for us to use, but in the end our bread and butter is still that broadcast newscast on KOMU or the CW at 4:30, 5, 6, 9 and 10. That's where we put our emphasis, that's where most of our resources still go," says Kent Collins, MU Radio-Television Journalism Chair.

So are TV stations going overboard when it comes to the use of social media?

 

More News

Grid
List
COLUMBIA - The Missouri Bikers Against Child Abuse group met with children to discuss past altercations with abusers in their... More >>
2 hours ago Sunday, June 24 2018 Jun 24, 2018 Sunday, June 24, 2018 9:04:00 AM CDT June 24, 2018 in Top Stories
COLUMBIA - Columbia Water & Light's outage map showed 1,500 customers without power in central and northeastern Columbia Sunday morning.... More >>
3 hours ago Sunday, June 24 2018 Jun 24, 2018 Sunday, June 24, 2018 8:53:00 AM CDT June 24, 2018 in News
COLUMBIA - MU has saved money and reduced emissions through its long-term energy efficiency programs. The university has reduced... More >>
3 hours ago Sunday, June 24 2018 Jun 24, 2018 Sunday, June 24, 2018 8:20:00 AM CDT June 24, 2018 in Top Stories
ST. LOUIS - An attorney is suing a nonprofit group connected to former Gov. Eric Greitens for its records. ... More >>
14 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 9:52:00 PM CDT June 23, 2018 in News
RIYADH, Saudi Arabia (AP) — Outside a sprawling mall in the Saudi capital, Riyadh, young single men and women walk... More >>
17 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 6:21:17 PM CDT June 23, 2018 in News
COLUMBIA - One softball player is setting her team up for success before she leaves for college. On Saturday,... More >>
19 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 4:54:00 PM CDT June 23, 2018 in News
COLUMBIA - The discussion on community policing continues to ripple through Columbia after a citywide meeting Saturday. The City... More >>
20 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 3:31:00 PM CDT June 23, 2018 in News
KANSAS CITY, Mo. (AP) — Kansas City police are investigating the shooting death of a man near a house in... More >>
20 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 3:12:00 PM CDT June 23, 2018 in News
(CNN) -- White House press secretary Sarah Sanders said she was kicked out of a Virginia restaurant by its owner... More >>
21 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 2:47:00 PM CDT June 23, 2018 in News
COLUMBIA (AP) — The wife of a former University of Missouri football coach is helping her husband remember the details... More >>
21 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 2:18:00 PM CDT June 23, 2018 in News
COLUMBIA – Reaching all generations was the goal of one Columbia woman on Saturday. Cheryl Miller is the president... More >>
23 hours ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 1:03:00 PM CDT June 23, 2018 in News
CAMDEN COUNTY - Two teenage boys suffered serious injuries in an ATV accident Friday night, according to the Missouri State... More >>
1 day ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 9:34:00 AM CDT June 23, 2018 in News
ST. LOUIS (AP) — A national gathering in St. Louis in September will focus on election security. Missouri... More >>
1 day ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 7:54:00 AM CDT June 23, 2018 in News
FULTON - The city of Fulton kicked off their annual Street Festival in style Friday with live music, a carnival,... More >>
1 day ago Saturday, June 23 2018 Jun 23, 2018 Saturday, June 23, 2018 2:23:00 AM CDT June 23, 2018 in News
KANSAS CITY, Kan. (AP) — A 30-year-old inmate was charged Friday with capital murder in the shooting deaths of... More >>
1 day ago Friday, June 22 2018 Jun 22, 2018 Friday, June 22, 2018 8:41:21 PM CDT June 22, 2018 in News
BOONVILLE - People will see a few more cars drive through town this weekend, as the city celebrates its annual... More >>
1 day ago Friday, June 22 2018 Jun 22, 2018 Friday, June 22, 2018 5:41:00 PM CDT June 22, 2018 in News
BOONVILLE – Police said a technician at a local gas station found an internal skimmer device inside a gas pump... More >>
1 day ago Friday, June 22 2018 Jun 22, 2018 Friday, June 22, 2018 4:49:00 PM CDT June 22, 2018 in News
CALLAWAY COUNTY - A Fulton man could face more than 200 years in prison after being found guilty of 12... More >>
1 day ago Friday, June 22 2018 Jun 22, 2018 Friday, June 22, 2018 4:01:00 PM CDT June 22, 2018 in News
Columbia, MO
Broken Clouds 82°
12pm 87°
1pm 88°
2pm 89°
3pm 89°