Weather Cuts In, Cutting Into Viewers Programming

5 years 10 months 1 week ago March 12, 2011 Mar 12, 2011 Saturday, March 12 2011 Saturday, March 12, 2011 10:02:00 AM CST in Your View
By: Sarah Hill and Robert Kessler

"We're responsible for the safety of all of our viewers in all of our twenty-eight Missouri counties so we have to respond to a tornado warning."

Routinely, we get comments about why KOMU interrupts programming for severe weather alerts. Last Sunday afternoon....KOMU broke in to a golf tournament to tell viewers about the storm.

Glenda wrote us to say: "I appreciate your coverage of severe weather, but must you go on and on and continue to repeat yourself when the most popular American female golfer is trying to win her first major?"

A coupe years ago, two media outlets near Eagle Pass, Texas didn't air a tornado warning...due to a problem with the alert system. Seven people died in that tornado and 80 were injured.

Chief Meteorologist Dave Schmidt says, "With respect to a tornado warning we get on the air and we stay on the air because we never know when people are going to tune in or tune out or just join us so when they turn on the TV they want somebody there to tell them what's going on. The other situation is a severe thunderstorm warning, when we do that we simply get on the air, tell them what's going on and then get off."

"Hey is Dave Schmidt trying to get more TV time or what? He's already been on there three times...."

"People often complain about repetition," says KOMU 8 News Director Stacey Woelfel. "It seems repetitious, but the reality is that as storms move new people see the weather coming and tune in. So to the people who have been watching all along it seems repetitious but for people just tuning in it's important and perhaps life-saving information."

 

More News

Grid
List
COLUMBIA - The Boys & Girls Club in Columbia began demolishing the Sonic on Business Loop Thursday morning in order... More >>
1 hour ago January 19, 2017 Jan 19, 2017 Thursday, January 19 2017 Thursday, January 19, 2017 3:33:00 AM CST in News
JEFFERSON CITY — If Missouri fails to comply with the federal REAL ID Act, some Missourians could face a real... More >>
11 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 5:05:00 PM CST in News
The Missouri Highway Patrol said they were requested by the Columbia Police Department to conduct a death investigation in the... More >>
12 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 4:16:00 PM CST in Top Stories
COLUMBIA - A Columbia man started a petition against a magic show featuring rare, white tigers at the University of... More >>
13 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 3:49:00 PM CST in News
COLUMBIA – Washington D.C. isn’t the only city subject to cyber attacks. Mid-Missouri's power lines are at risk- but not... More >>
13 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 3:26:00 PM CST in News
JEFFERSON CITY - Members of Decoding Dyslexia Missouri met at the State Capitol on Wednesday for the second annual Decoding... More >>
13 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 3:20:00 PM CST in News
JEFFERSON CITY - Breaking political tradition, Gov. Eric Greitens did not present a proposed budget for the upcoming fiscal year... More >>
13 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 3:10:00 PM CST in News
COLUMBIA- Officers responded to a robbery Wednesday morning at First State Community Bank on Golden Bear Drive. An initial... More >>
15 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 1:33:00 PM CST in News
ST. LOUIS (AP) — There's new life for a plan to have St. Louis taxpayers help fund a new downtown... More >>
15 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 1:20:06 PM CST in News
ST. LOUIS (AP) — A man whose conviction in a Missouri sports editor's death was overturned after spending nearly a... More >>
15 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 1:03:08 PM CST in News
KANSAS CITY (AP) — A Kansas City man will serve three years in federal prison without parole for pointing a... More >>
17 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 11:21:09 AM CST in News
LAS VEGAS (AP) — Police say a teenager and his mother are under arrest in the death of a Missouri... More >>
18 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 10:49:00 AM CST in News
JEFFERSON CITY - Jefferson City Public Schools Superintendent Larry Linthacum will wrap up presentations for a possible solution to overcrowding... More >>
18 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 10:47:00 AM CST in News
ST. LOUIS (AP) — St. Louis police are investigating the shooting death of a 15-year-old girl. Two masked... More >>
18 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 10:07:00 AM CST in News
ROLLA (AP) — Authorities in south-central Missouri are investigating after a woman's body was found in a ditch along a... More >>
19 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 9:57:00 AM CST in News
INDEPENDENCE (AP) — Authorities are investigating a homicide in the Kansas City suburb of Independence. KMBC-TV reports that... More >>
19 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 9:54:00 AM CST in News
VANDALIA-The city of Vandalia is declaring a boil advisory until Thursday at 3 a.m. The city’s water pressure dropped... More >>
19 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 9:43:00 AM CST in News
LIBERTY (AP) — The former campus president of a Kansas City trade school says he was fired for letting a... More >>
19 hours ago January 18, 2017 Jan 18, 2017 Wednesday, January 18 2017 Wednesday, January 18, 2017 9:31:00 AM CST in News
Columbia, MO
Broken Clouds 43°
5am 39°
6am 39°
7am 43°
8am 43°

Select a station to view its upcoming schedule:

Coming Up Next

4:30a
KOMU 8 News Today
5:00a
KOMU 8 News Today
6:00a
KOMU 8 News Today
4:30a
Paid Program
5:00a
Paid Program
5:30a
Paid Program

Tonight's Schedule

7:00p
The Good Place
8:00p
Chicago Med
9:00p
The Blacklist
7:00p
DC's Legends of Tomorrow
8:00p
Supernatural
9:00p
KOMU 8 News @ Nine on The CW
9:30p
Seinfeld