Posted: Apr 25, 2014 7:43 PM by Andie Lowenstein and Julia Manning, KOMU 8 Reporters
Updated: Apr 25, 2014 11:28 PM
COLUMBIA - Earlier this month, KOMU 8 News broke into NBC Programming for live wall-to-wall severe weather coverage, following tornado warnings on the air for more than two and a half hours.
Some viewers question why KOMU stayed on the air for so long and were upset about missing other shows. We took a look at why we cover severe weather the way we do.
On April 3rd, Mid-Missouri faced severe weather with strong winds, large hail, flooding, and numerous tornado warnings. KOMU broke into Dr. Phil and stayed on the air tracking the storm until after Wheel of Fortune.
Several viewers called in, frustrated about missing scheduled programming. KOMU 8 News Director Stacey Woelfel said wall-to-wall coverage helps provide viewers with crucial, specific information they need to stay safe in real time.
"There are other people who are your neighbors and 10, 20, 30 miles away who are in danger and it seems to me that to tolerate the interruption the program you're watching for people in a life or death situation should be something people put up with," Woelfel said.
KOMU also strives to post live severe weather updates on social media.
"People really like to have local details," KOMU 8 Weathercaster Rosie Newberry said. "You may be realizing that a round of showers is moving into Mid-Missouri...sure, but how is that going to affect you? So what we've been trying to do at KOMU is to get back to every single one of the people that we can because it is a one-on-one conversation in our minds."
So, what do you think about the way we cover severe weather? Should KOMU 8 break into national programming? Do you like our social media updates? Let us know on Facebook, Twitter, Google-Plus or email us at [email protected] Then watch KOMU 8 News at Six on Friday to catch your view of the news.