Businesses adapt to new chip-card readers for customer safety

3 years 3 weeks 1 day ago Thursday, October 01 2015 Oct 1, 2015 Thursday, October 01, 2015 3:14:00 PM CDT October 01, 2015 in News
By: Alyssa Casares, KOMU 8 News
loading

COLUMBIA - Consumers might notice their debit and credit cards have a slightly different look now.

More and more cards are featuring chip technology, which is designed to better protect people's financial information.

On Thursday, some Columbia businesses starting learning how to work new EMV (Europay, MasterCard and Visa) "smart card" technology.

Jennie Snapp is the manager of Britches Clothing in downtown Columbia, and said her store had the new card readers installed just on Tuesday.

"It's pretty new to us," Snapp said. "We obviously got it because it is required, and we want to make sure that we are doing the safest thing possible for ourselves and our customers."

Thursday was the deadline for businesses to upgrade their registers to accept chip-cards. The switch was designed to better protect against fraud.

Snapp said learning how to use the new technology takes time.

"It's been a little slow for us just to get a hang of the process, but for the most part it's been great," Snapp said. "Customers are pretty amazed by it."

Snapp said it takes more time for the technology to read the chip than it does for a magnetic strip.

"We have to insert the card and let it sit there while it, you know, reads the chip and does everything," Snapp said. "It's not just a simple swipe anymore."

Ann Neal is a local customer and said she thinks the switch will make shopping safer for the consumer, even if it takes more time.

"I just think it's a good idea that the credit card companies are going to this," Neal said. "I think there will be less stealing of identity."

Other Columbia businesses have recently switched to the chip-reader technology, too. Gene Lacey is a sales associate at Downtown Appliance Home Center, and said there are many benefits to using the new technology.

"Hopefully this will help and get rid of a lot of people's cards information getting stolen," Lacey said. 

If businesses do not have the updated technology for chip-card holders, they could be held liable for fraudulent credit card purchases, rather than banks or credit card issuers.

 

More News

Grid
List
MACON - A Macon Police Officer was knocked unconscious while approaching a suspect Monday night. According to a news... More >>
22 minutes ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 1:03:00 PM CDT October 23, 2018 in News
COLUMBIA - The man who killed a teacher after crashing into a Harrisburg school bus is appealing his 22 year... More >>
1 hour ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 12:19:00 PM CDT October 23, 2018 in News
(CNN) -- One company is doubling the shelf-life of avocados, citrus and other produce by taking a chemical-free cue from... More >>
1 hour ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 11:39:46 AM CDT October 23, 2018 in News
COLORADO SPRINGS, Colo. (AP) — The Air Force says a Missouri-based B2 stealth bomber landed in Colorado Springs after an... More >>
2 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 10:34:00 AM CDT October 23, 2018 in News
COLUMBIA - Mediacom Communications confirmed to KOMU 8 there are outages affecting all services across Columbia. A Mediacom operator... More >>
3 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 10:02:00 AM CDT October 23, 2018 in News
(CNN) -- A new startup called Tap has a bold ambition: convince people to stop buying plastic bottles of water.... More >>
3 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 9:51:12 AM CDT October 23, 2018 in News
INDEPENDENCE (AP) — The mother of an Independence man who was fatally shot by police last year is suing the... More >>
5 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 8:13:59 AM CDT October 23, 2018 in News
JEFFERSON CITY - The FBI recently released violent crime statistics for Jefferson City. Some of the notable Jefferson City... More >>
5 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 7:33:00 AM CDT October 23, 2018 in Top Stories
KANSAS CITY (AP) — An 18-year-old Kansas City man has been found guilty of fatally shooting a man who he... More >>
6 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 6:53:30 AM CDT October 23, 2018 in News
COLUMBIA - The brother of a Springfield woman found dead in her apartment said he wants answers, and isn't getting... More >>
11 hours ago Tuesday, October 23 2018 Oct 23, 2018 Tuesday, October 23, 2018 1:51:00 AM CDT October 23, 2018 in News
BOONVILLE - The uncle of the Columbia native who died in a car crash late Saturday night described his nephew... More >>
15 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 9:40:00 PM CDT October 22, 2018 in News
JEFFERSON CITY - A new reading program started by the Missouri River Regional Library encourages children to read 1,000 books... More >>
18 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 6:56:00 PM CDT October 22, 2018 in News
COLUMBIA - Three air conditioning units were stolen from Discovery Church in Northeast Columbia Tuesday night. The pastor of the... More >>
19 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 6:01:00 PM CDT October 22, 2018 in News
JEFFERSON CITY - Governor Parson appointed the new director of the Missouri Medicaid program, filling a permanent position after 22... More >>
19 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 5:40:00 PM CDT October 22, 2018 in News
COLUMBIA - Renee Hoagenson and Vicky Hartzler are running against each other for a seat in the House of Representatives.... More >>
19 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 5:28:00 PM CDT October 22, 2018 in News
COLUMBIA - A poster display regarding sexual orientation and gender identity at Gentry Middle School received mixed reviews from parents... More >>
21 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 4:06:00 PM CDT October 22, 2018 in News
COLUMBIA - Mizzou forward Jontay Porter will miss the entire 2018-19 basketball season after tearing both the ACL and MCL... More >>
21 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 3:40:00 PM CDT October 22, 2018 in News
COLUMBIA - A downtown Columbia restaurant discontinued an Election Day incentive after realizing it could be violating voter laws. ... More >>
22 hours ago Monday, October 22 2018 Oct 22, 2018 Monday, October 22, 2018 2:39:00 PM CDT October 22, 2018 in News
Columbia, MO
Broken Clouds 63°
2pm 60°
3pm 62°
4pm 61°
5pm 59°