Columbia Transit Unveils a New Brand

5 years 7 months 3 weeks ago Tuesday, June 03 2014 Jun 3, 2014 Tuesday, June 03, 2014 8:27:00 AM CDT June 03, 2014 in News
By: Julia Avery, KOMU 8 Reporter
loading

COLUMBIA- Columbia Transit will unveil a new brand for the transportation system at a ribbon-cutting ceremony Tuesday.

In effort to improve the bus line, Columbia Transit and the city have spent the last year developing new routes, a new look, and even a new name. The city will reveal the new COMO Connect brand at the official ribbon-cutting ceremony at noon on Rollins Street in front of the MU Student Center. The program to improve public transportation is known as COMO Connect. Now, the name of the project will replace the decades-old "Columbia Transit" name.

The City of Columbia and Columbia Transit have spent the year working with Creative Ink, a professional student-run marketing firm at Stephens College. Columbia Public Works said the team of students worked closely with city staff and the community to determine the needs of the new bus system and spent months developing a new brand that was innovative, customer focused, and exciting.

The Columbia Chamber of Commerce will cut a ribbon at the ceremony. The ceremony will also include information about the new routes, refreshments, a prize raffle, and a presentation from city staff.

The city is working to educate the community about the changes in advance. The new brand will officially take effect in August.

 

More News

Grid
List
COLUMBIA - Police officers were dispatched to a report of an armed robbery at Domino’s Pizza, I-70 Drive Southwest, Sunday... More >>
1 hour ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 8:56:00 PM CST January 26, 2020 in News
CALLAWAY COUNTY - A judge sentenced a Fulton man to 17 years in prison last week after he admitted to... More >>
5 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 4:59:00 PM CST January 26, 2020 in Continuous News
COLUMBIA - Police are investigating a shooting between two cars, which started at a roundabout on Business Loop 70 Sunday... More >>
6 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 3:07:00 PM CST January 26, 2020 in News
CALABASAS, Calif. - NBC reports Kobe Bryant and daughter Gianna are among nine people who died in a helicopter crash... More >>
7 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 2:22:00 PM CST January 26, 2020 in News
COLUMBIA - Even though he grew up in Kentucky, Braden Tyrer is as big a Chiefs fan as they come.... More >>
7 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 2:21:00 PM CST January 26, 2020 in News
SPRINGFIELD, Mo. (AP) — A former southwestern Missouri fire chief convicted last year of raping a young woman has been... More >>
8 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 1:30:17 PM CST January 26, 2020 in News
LOS ANGELES (AP) — Health officials in Los Angeles County have confirmed a fourth U.S. case of the new pneumonia-like... More >>
8 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 1:24:49 PM CST January 26, 2020 in News
COLUMBIA - The City of Columbia, Voluntary Action Center (VAC), and the Downtown Optimist Club are putting on their annual... More >>
10 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 11:31:00 AM CST January 26, 2020 in Continuous News
KINGDOM CITY— A Callaway County Sheriff's Office deputy found a stole firearm, numerous "felony level controlled substances" and drug paraphernalia... More >>
11 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 10:50:00 AM CST January 26, 2020 in News
JEFFERSON CITY, Mo. (AP) — Abortion is expected to play a key role in Missouri's 2020 governor’s race, when voters... More >>
11 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 10:21:45 AM CST January 26, 2020 in News
BENTON COUNTY — A Blue Springs, Missouri woman is dead after a crash Saturday night. Andralee Taylor, 32, was... More >>
12 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 9:20:01 AM CST January 26, 2020 in News
BOONE COUNTY - Boone County will celebrate its bicentennial in 2020, and one of the first efforts to create a... More >>
13 hours ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 9:01:00 AM CST January 26, 2020 in News
COLUMBIA- Singing, dancing, and speaking were all part of The Cultural Association of India's annual India Day celebration Saturday afternoon.... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 5:05:00 PM CST January 25, 2020 in News
COLUMBIA— Officers with the University of Missouri Police Department arrested John T. McLiney, 19, on one count of... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 4:00:00 PM CST January 25, 2020 in News
COLUMBIA - The Choral Arts Alliance of Missouri is holding its 5th Annual Unity Concert. The goal of the event... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 3:53:00 PM CST January 25, 2020 in News
FULTON - About 20 Fulton YMCA members kicked the cold Saturday by bundling up and running in the 4th annual... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 3:48:00 PM CST January 25, 2020 in News
BOONVILLE — The third annual Superfinn Autism Foundation Guns and Hoses Event was hosted at Boonville High School Saturday. ... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 3:10:00 PM CST January 25, 2020 in Continuous News
COLUMBIA- More than 100 people showed up for the 7th annual ROC 7K Trail run at Cosmo Park Saturday morning.... More >>
1 day ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 3:04:00 PM CST January 25, 2020 in News
Columbia, MO
Broken Clouds 31°
10pm 30°
11pm 29°
12am 29°
1am 29°