Report shows tourism spike for Boone County

2 years 1 week 3 days ago Thursday, February 08 2018 Feb 8, 2018 Thursday, February 08, 2018 6:35:00 PM CST February 08, 2018 in News
By: Daytona Everett & Tana Kelley, KOMU 8 Reporters
loading

COLUMBIA - Tourism-related spending in Boone County increased by $8 million last year, according to The Convention and Visitors Bureau's (CVB) Annual Report. It increased from $412 million in 2016 to $420 million in 2017.

The report showed several year-end measurement areas, a review of projects from the year and a review of projects to come this year.

The increase is due to a variety of events such as the eclipse, Roots and Blues Festival and the Show-Me-State Games, according to Megan McConachie, CVB strategic communications manager.

“Over the past few years we’ve been able to raise the level of awareness of Columbia as a destination,” McConachie said.

Although MU brings in a lot of tourism, McConachie makes it clear the increase isn’t only university-related.

“When we look at Columbia as a whole, we still have a lot to offer,” she said.

The CVB sales team made an effort to bring more events to Boone County by awarding almost $142,000 to 25 tourism development programs and events, including MU Concert Series, True/False Film Festival, We Always Swing Jass Series, Family Fun Fests and Fire in the Sky.  

“I think it’s great, the population is growing, and we’re starting to see a lot more people relocating here,” Lori Nevins, a Columbia resident, said.

According to the report, tourism-related employment also increased to 12,272 jobs. McConachie said jobs have increased because of two new hotels built on the southside of Columbia.

McConachie said CVB plans to continue its tourism efforts. The bureau will refresh its leisure marketing with the unveiling of a new creative campaign this spring.

“It’s going to involve getting to know some of the more lively personalities who live here in our communities,” McConachie said.


More News

Grid
List
FERGUSON, Mo. (AP) — The man suspected of shooting an off-duty police officer at a Walmart store in the... More >>
10 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 8:53:16 PM CST February 18, 2020 in News
JEFFERSON CITY - One Missouri advocacy group will show up in numbers to support its cause on Wednesday. Decoding... More >>
11 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 7:50:00 PM CST February 18, 2020 in News
COLUMBIA-- Lawyers for a Columbia businessman, Dimetrius Woods, are employing last ditch efforts to keep him out of prison. ... More >>
12 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 7:00:00 PM CST February 18, 2020 in News
MOBERLY - People in Moberly are excited about the announcement Plumrose USA made Tuesday. The company is set to bring... More >>
12 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 6:56:00 PM CST February 18, 2020 in News
BOONE COUNTY - A deer was saved today at Lake Chapperal, north of Hallsville, by The Boone County Fire Protection... More >>
14 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 5:21:00 PM CST February 18, 2020 in News
COLUMBIA - Columbia Police Chief Geoff Jones issued a statement on Tuesday about police transparency, following the release of a... More >>
14 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 5:06:00 PM CST February 18, 2020 in News
JEFFERSON CITY - One lane of U.S. Route 54 in Jefferson City will be closed on Feb. 20. Missouri... More >>
16 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 2:59:00 PM CST February 18, 2020 in News
JEFFERSON CITY - Hundreds of Moms Demand Action members flooded the Missouri Capitol today wearing red in support of legislation... More >>
16 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 2:48:00 PM CST February 18, 2020 in News
MARIES COUNTY - Gary Martin Traver's Jr., the man recently arrested for an arson that injured six Vienna fireman in... More >>
17 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 2:39:00 PM CST February 18, 2020 in News
JEFFERSON CITY - A bomb threat to the Cole County courthouse Tuesday morning caused both the courthouse and annex to... More >>
18 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 1:06:00 PM CST February 18, 2020 in News
JEFFERSON CITY — If you rent in the City of Columbia, you might have better living conditions than some people... More >>
18 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 12:48:00 PM CST February 18, 2020 in News
ASHLAND - Ashland City Administrator Tony St. Romaine received a proposed new employment contract from Ashland Chief of Police Lyn... More >>
19 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 12:21:00 PM CST February 18, 2020 in News
COLUMBIA - Free from the burden of a Missouri Ethics Commission investigation, could former Governor Eric Greitens be gearing up... More >>
19 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 12:17:00 PM CST February 18, 2020 in News
JEFFERSON CITY, Mo. (AP) — A decision on whether Missouri’s only abortion clinic can keep its license will be pushed... More >>
21 hours ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 10:42:00 AM CST February 18, 2020 in News
WILMINGTON, Del. (AP) - The Boy Scouts of America has filed for bankruptcy protection as it faces a barrage of... More >>
1 day ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 7:16:07 AM CST February 18, 2020 in News
Addiction is a brain disease manifested by compulsive substance despite harmful consequences. People with addiction, also known as severe substance... More >>
1 day ago Tuesday, February 18 2020 Feb 18, 2020 Tuesday, February 18, 2020 6:22:00 AM CST February 18, 2020 in A Brighter Tomorrow
JEFFERSON CITY — Former U.S. Attorney General and former Missouri governor John D. Ashcroft is defending current Attorney General William... More >>
1 day ago Monday, February 17 2020 Feb 17, 2020 Monday, February 17, 2020 8:10:00 PM CST February 17, 2020 in News
A new study shows a substantial number of young adults are starting college feeling depressed or anxious. The study... More >>
1 day ago Monday, February 17 2020 Feb 17, 2020 Monday, February 17, 2020 7:45:00 PM CST February 17, 2020 in News
Columbia, MO
Broken Clouds 25°
8am 26°
9am 28°
10am 32°
11am 35°