Solar eclipse tourism could bring more than $1 million to Columbia

1 year 1 month 3 weeks ago Wednesday, August 23 2017 Aug 23, 2017 Wednesday, August 23, 2017 3:39:00 PM CDT August 23, 2017 in Eclipse Impact
By: Daniel Litwin, KOMU 8 Reporter
loading

COLUMBIA – The solar eclipse has come and gone, and Columbia is saying the once-in-a-lifetime event brought around $1.36 million into the city.

For now, Columbia’s Convention and Visitors Bureau can only approximate based on two city-sponsored events Monday at Gans Creek and Cosmo Park.

The bureau reached this estimate by calculating the number of cars at each event, which gives an idea of how many people were in attendance.

“We had about 2000 parking spaces full at Cosmo Park. If you put those numbers together, about three and a half people per car, that’s roughly about 8000 people,” said Convention and Visitors Bureau director Amy Schneider. "At Gans Creek we had about 250 spaces full. That’s about 875 people."

The bureau's multiple marketing effectiveness studies shows people spent around $537 this weekend.

So that figure combined with more than 2500 vehicles, and it appears Columbia did quite well during the eclipse.

“What we’re looking at when we talk about a party spend is lodging, any restaurants they may have gone to the day before, retail, gas spent,” Schneider said.

This estimate doesn’t take in to account the city's 470 Airbnb rentals or attendance at any other events.

“From conversations, I know city parks were filled as well as multiple other events with visitors that also contributed to the economic impact in the city,” Schneider said.

Hotels in Columbia were just as full as the city's parks and events.

"It's just like a graduation weekend," said Steve Bales, general manager of the Wingate Hotel.

The Wingate Hotel was 100 percent booked for the eclipse weekend and made around $18,000. Bales, president of the Columbia Missouri Hospitality Association, said hotel managers across the city were so booked, they were "banking on no-shows."

"[Managers were] asking 'hey, do you guys have any rooms available in case we have to walk some people,' because a lot of them oversold for the event," Bales said.

Though this is just the first estimate, Schneider said she’s not complaining from the result.

“Anyone would think $1.3 million is good,” Schneider said. “We didn’t know what to expect, so we were very pleased with the numbers that were there.”

"Events like this help us support all the hoteliers, the restaurants, the taxis. It's good for the economy," Bales said.

Final numbers for the solar eclipse’s economic impact should be available in late September after sales and lodging taxes are calculated.

More News

Grid
List
JEFFERSON CITY - The Missouri State Treasurer’s Office put out a warning monday about a tax scam attempt. According... More >>
1 day ago Tuesday, October 16 2018 Oct 16, 2018 Tuesday, October 16, 2018 8:12:00 AM CDT October 16, 2018 in News
ST. LOUIS (AP) — Authorities have charged a suburban St. Louis man with stabbing a woman 17 times after catching... More >>
1 day ago Tuesday, October 16 2018 Oct 16, 2018 Tuesday, October 16, 2018 8:06:00 AM CDT October 16, 2018 in News
JEFFERSON CITY - The state Capitol building is set to receive interior upgrades after the Missouri Capitol Commission met with... More >>
1 day ago Tuesday, October 16 2018 Oct 16, 2018 Tuesday, October 16, 2018 7:38:00 AM CDT October 16, 2018 in Top Stories
ST. LOUIS (AP) — Authorities say a suspect in two deadly St. Louis shootings has been linked to a third.... More >>
1 day ago Tuesday, October 16 2018 Oct 16, 2018 Tuesday, October 16, 2018 7:14:33 AM CDT October 16, 2018 in News
PANAMA CITY, Fla. (AP) — Joanne Garone Behnke has replayed every possible scenario in her mind a hundred times. ... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 8:44:00 PM CDT October 15, 2018 in News
COLUMBIA- Columbia Public School's out-of-school suspension rates for black students is double the rate of out-of-school suspensions given to white... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 8:06:00 PM CDT October 15, 2018 in News
(AP) - Two companies facing multiple lawsuits over a summer tourist boat accident in Missouri that killed 17 people have... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 7:24:00 PM CDT October 15, 2018 in News
(CNN) - A federal judge has dismissed adult film star Stormy Daniels' defamation lawsuit against President Donald Trump. Daniels... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 6:57:00 PM CDT October 15, 2018 in News
MEXICO - A Mexico teenager faces 27 counts of child sexual abuse. Probable cause documents allege 17-year-old Chandler Douse... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 6:39:00 PM CDT October 15, 2018 in News
COLUMBIA - The Columbia City Council is looking into a way to decrease oil and grease storage on city streets... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 6:35:00 PM CDT October 15, 2018 in News
FULTON - Two Columbia residents were taken into custody at a traffic stop Monday charged with the possession and distribution... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 5:27:00 PM CDT October 15, 2018 in News
COLUMBIA - The Columbia City Council is talking about building two roundabouts on Nifong Boulevard in an attempt to reduce... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 3:35:00 PM CDT October 15, 2018 in News
(CNN) - Former Senate Intelligence Committee staff member James Wolfe pleaded guilty Monday to one count of lying to the... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 3:31:00 PM CDT October 15, 2018 in News
COLUMBIA – A walkway outside of the Royal Inn off I-70 showed signs of structural damage Monday afternoon and guests... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 2:58:00 PM CDT October 15, 2018 in News
(CNN) - It's been five days since Hurricane Michael decimated Mexico Beach, and dozens of residents are still nowhere to... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 2:30:00 PM CDT October 15, 2018 in News
JEFFERSON CITY, Mo. (AP) — The Latest on fundraising in the Missouri U.S. Senate race (all times local): 3... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 1:52:00 PM CDT October 15, 2018 in News
COLUMBIA - Gov. Mike Parson kicked off what he calls "Infrastructure Week" Monday morning at the Missouri Department of Conservation... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 1:26:00 PM CDT October 15, 2018 in News
JEFFERSON CITY- A federal judge says Missouri has violated the rights of people serving life in prison without parole for... More >>
2 days ago Monday, October 15 2018 Oct 15, 2018 Monday, October 15, 2018 11:35:48 AM CDT October 15, 2018 in News
Columbia, MO
Broken Clouds 43°
4am 39°
5am 38°
6am 36°
7am 36°