Solar eclipse tourism could bring more than $1 million to Columbia

1 year 3 months 3 weeks ago Wednesday, August 23 2017 Aug 23, 2017 Wednesday, August 23, 2017 3:39:00 PM CDT August 23, 2017 in Eclipse Impact
By: Daniel Litwin, KOMU 8 Reporter
loading

COLUMBIA – The solar eclipse has come and gone, and Columbia is saying the once-in-a-lifetime event brought around $1.36 million into the city.

For now, Columbia’s Convention and Visitors Bureau can only approximate based on two city-sponsored events Monday at Gans Creek and Cosmo Park.

The bureau reached this estimate by calculating the number of cars at each event, which gives an idea of how many people were in attendance.

“We had about 2000 parking spaces full at Cosmo Park. If you put those numbers together, about three and a half people per car, that’s roughly about 8000 people,” said Convention and Visitors Bureau director Amy Schneider. "At Gans Creek we had about 250 spaces full. That’s about 875 people."

The bureau's multiple marketing effectiveness studies shows people spent around $537 this weekend.

So that figure combined with more than 2500 vehicles, and it appears Columbia did quite well during the eclipse.

“What we’re looking at when we talk about a party spend is lodging, any restaurants they may have gone to the day before, retail, gas spent,” Schneider said.

This estimate doesn’t take in to account the city's 470 Airbnb rentals or attendance at any other events.

“From conversations, I know city parks were filled as well as multiple other events with visitors that also contributed to the economic impact in the city,” Schneider said.

Hotels in Columbia were just as full as the city's parks and events.

"It's just like a graduation weekend," said Steve Bales, general manager of the Wingate Hotel.

The Wingate Hotel was 100 percent booked for the eclipse weekend and made around $18,000. Bales, president of the Columbia Missouri Hospitality Association, said hotel managers across the city were so booked, they were "banking on no-shows."

"[Managers were] asking 'hey, do you guys have any rooms available in case we have to walk some people,' because a lot of them oversold for the event," Bales said.

Though this is just the first estimate, Schneider said she’s not complaining from the result.

“Anyone would think $1.3 million is good,” Schneider said. “We didn’t know what to expect, so we were very pleased with the numbers that were there.”

"Events like this help us support all the hoteliers, the restaurants, the taxis. It's good for the economy," Bales said.

Final numbers for the solar eclipse’s economic impact should be available in late September after sales and lodging taxes are calculated.

More News

Grid
List
COLUMBIA - The Boone County Prosecutor's Office charged Mizzou defensive end Tre Williams with domestic assault, court records confirm. ... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 4:10:00 PM CST December 12, 2018 in Sports
COLUMBIA - The FDA and the American Veterinary Medical Foundation (AVMA) recently released a dog food recall. MU Veterinary... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 2:53:00 PM CST December 12, 2018 in News
MEXICO - A Mexico man says frustration over bullying at Mexico Middle School led him to make threats towards principal... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 2:24:00 PM CST December 12, 2018 in News
NEW YORK (AP) — Michael Cohen, who as President Donald Trump's personal lawyer and fixer once vowed he would "take... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 11:42:00 AM CST December 12, 2018 in Top Stories
JEFFERSON CITY - A Lincoln University student died Tuesday night in an off campus incident. Students arrived on a... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 11:22:00 AM CST December 12, 2018 in Top Stories
PAGEDALE (AP) — Authorities say two children were wounded in suburban St. Louis after a toddler found a pistol in... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 11:07:23 AM CST December 12, 2018 in News
JEFFERSON CITY - Police are investigating after a person died from a gunshot wound Tuesday night. Wednesday the Jefferson... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 9:17:00 AM CST December 12, 2018 in News
COLUMBIA - Mayor Brian Treece and other special guests will meet Monday to announce the future of Columbia’s holiday parade... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 3:29:00 AM CST December 12, 2018 in Top Stories
COLUMBIA- Volunteer hours for the City of Columbia are down from last year. In Columbia, volunteers served 39,204 hours... More >>
4 days ago Wednesday, December 12 2018 Dec 12, 2018 Wednesday, December 12, 2018 3:10:00 AM CST December 12, 2018 in News
COLUMBIA - A second-degree domestic assault charge against Missouri Football defensive end Tre Williams will not be filed, according... More >>
4 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 8:24:00 PM CST December 11, 2018 in News
JEFFERSON CITY - An investigation into a First Student bus concern has lead to an increased police presence in one... More >>
4 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 7:29:00 PM CST December 11, 2018 in News
JEFFERSON CITY - After almost three years, Jefferson City now has new and improved fire trucks. Jefferson City Fire... More >>
4 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 7:03:00 PM CST December 11, 2018 in News
COLUMBIA - Neighbors on Lasso Circle in Columbia's Old Hawthorne neighborhood feel safe, but are more vigilant exactly a year... More >>
4 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 6:07:00 PM CST December 11, 2018 in News
FULTON - Fulton Soup Kitchen is working to open its new location in Fulton, but a $1,700 utilities down payment... More >>
5 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 5:18:00 PM CST December 11, 2018 in News
OZARK, Mo. (AP) — The southwest Missouri city of Ozark that had said it was removing a Christian cross from... More >>
5 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 5:17:00 PM CST December 11, 2018 in News
COLUMBIA- The Columbia Police Department is investigating a death downtown. CPD announced the investigation on Twitter just after 4... More >>
5 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 4:44:00 PM CST December 11, 2018 in News
ST. LOUIS (AP) — An eastern Missouri doctor has been sentenced to more than three years in prison for prescribing... More >>
5 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 2:48:09 PM CST December 11, 2018 in Continuous News
KANSAS CITY (AP) — A Kansas City man who told officers he was planning to kill someone and was "kinda... More >>
5 days ago Tuesday, December 11 2018 Dec 11, 2018 Tuesday, December 11, 2018 2:42:49 PM CST December 11, 2018 in Continuous News
Columbia, MO
Broken Clouds 49°
6pm 45°
7pm 42°
8pm 40°
9pm 38°