Television Stations Promote Social Media

8 years 10 months 2 weeks ago Saturday, March 12 2011 Mar 12, 2011 Saturday, March 12, 2011 12:04:00 PM CST March 12, 2011 in Your View
By: Sarah Hill
loading

Twitter, Facebook, Online, and On-Air. These days we can report the news in many ways. In this week's Your View, Sarah Hill shows us how social media makes the news a conversation and how that might annoy some viewers.

Every day we're bringing you stories not only on the air, but on social networking sites like Twitter and Facebook. Or as a skeptical friend of mine calls it "bookface."

For some of our viewers, Twitter and Facebook are a way to monitor breaking news and weather and comment about KOMU stories.

"I think that we are so much more honest with the help of social media," says KOMU 8 Director of Media Development, Jen Reeves. "We can talk about how we're having a hard time getting a story, can somebody help us out, who has more perspective than we can get just by working with the people that are in our newsroom? We have an ability to reach out and touch base with people that may have never known that we wanted to touch base."

Recently, I asked our audience what you thought of our social media presence on the air, and here's what you had to say.

First the social media audience.

Jerry Gamblin says, "I love social media to discuss stories. Could do without picture of the day and facebook friend of the day."

David Eales says, "KOMU's use of twitter and facebook allows me to stay up to date on local breaking news without being hardwired to my television."

Shari Devine says, "I love that newscasters interact thru social media venues. I don't watch much tv so it's nice to be "in the know" about #como."

When asked if we do too much social media on TV...Lissa Atkins says, "Of course not! You're in touch with viewers in "real time". It makes a big impact when you know you're being listened to."

Matt Lacasse says, "The more sm the better. Keeps the audience constantly up to date and in touch with the station and the news."

But some of you aren't so sure.

Carl emailed your view to say: "Tired of the Facebook & Twitter talk. If I cared about Facebook I would log in, just give me the news!!!"

"All this talk of social media is really important to journalism. Twitter and Facebook are great tools for us to use, but in the end our bread and butter is still that broadcast newscast on KOMU or the CW at 4:30, 5, 6, 9 and 10. That's where we put our emphasis, that's where most of our resources still go," says Kent Collins, MU Radio-Television Journalism Chair.

So are TV stations going overboard when it comes to the use of social media?

 

More News

Grid
List
COLUMBIA - Columbia Regional Airport has posted that two United flights,4642 and 4601, are being delayed this morning due to... More >>
1 day ago Monday, January 27 2020 Jan 27, 2020 Monday, January 27, 2020 9:39:00 AM CST January 27, 2020 in News
JEFFERSON CITY - Fire crews were dispatched to a residential structure fire in the 1000 Block of Laurel Drive on... More >>
1 day ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 10:19:00 PM CST January 26, 2020 in News
COLUMBIA - Kobe Bryant’s death shocked the nation and left many fans devastated. While mid-Missouri may be halfway across... More >>
1 day ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 9:24:00 PM CST January 26, 2020 in News
COLUMBIA - Police officers were dispatched to a report of an armed robbery at Domino’s Pizza, I-70 Drive Southwest, Sunday... More >>
1 day ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 8:56:00 PM CST January 26, 2020 in News
CALLAWAY COUNTY - A judge sentenced a Fulton man to 17 years in prison last week after he admitted to... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 4:59:00 PM CST January 26, 2020 in News
JEFFERSON CITY - A bill that would allow parents to record meetings with their child's educators is moving forward in... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 4:42:00 PM CST January 26, 2020 in News
COLUMBIA - Police are investigating a shooting between two cars, which started at a roundabout on Business Loop 70 Sunday... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 3:07:00 PM CST January 26, 2020 in News
CALABASAS, Calif. - NBC reports Kobe Bryant and daughter Gianna are among nine people who died in a helicopter crash... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 2:22:00 PM CST January 26, 2020 in News
COLUMBIA - Even though he grew up in Kentucky, Braden Tyrer is as big a Chiefs fan as they come.... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 2:21:00 PM CST January 26, 2020 in News
SPRINGFIELD, Mo. (AP) — A former southwestern Missouri fire chief convicted last year of raping a young woman has been... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 1:30:17 PM CST January 26, 2020 in News
LOS ANGELES (AP) — Health officials in Los Angeles County have confirmed a fourth U.S. case of the new pneumonia-like... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 1:24:49 PM CST January 26, 2020 in News
COLUMBIA - The City of Columbia, Voluntary Action Center (VAC), and the Downtown Optimist Club are putting on their annual... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 11:31:00 AM CST January 26, 2020 in News
KINGDOM CITY— A Callaway County Sheriff's Office deputy found a stole firearm, numerous "felony level controlled substances" and drug paraphernalia... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 10:50:00 AM CST January 26, 2020 in News
JEFFERSON CITY, Mo. (AP) — Abortion is expected to play a key role in Missouri's 2020 governor’s race, when voters... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 10:21:45 AM CST January 26, 2020 in News
BENTON COUNTY — A Blue Springs, Missouri woman is dead after a crash Saturday night. Andralee Taylor, 32, was... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 9:20:01 AM CST January 26, 2020 in News
BOONE COUNTY - Boone County will celebrate its bicentennial in 2020, and one of the first efforts to create a... More >>
2 days ago Sunday, January 26 2020 Jan 26, 2020 Sunday, January 26, 2020 9:01:00 AM CST January 26, 2020 in News
COLUMBIA- Singing, dancing, and speaking were all part of The Cultural Association of India's annual India Day celebration Saturday afternoon.... More >>
3 days ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 5:05:00 PM CST January 25, 2020 in News
COLUMBIA— Officers with the University of Missouri Police Department arrested John T. McLiney, 19, on one count of... More >>
3 days ago Saturday, January 25 2020 Jan 25, 2020 Saturday, January 25, 2020 4:00:00 PM CST January 25, 2020 in News
Columbia, MO
Broken Clouds 30°
8pm 31°
9pm 31°
10pm 31°
11pm 30°